Can a the small guy compete in Internet Marketing?
You may believe that thousands of people are flocking online daily to become a search engine optimization specialist and seek out their equal position amidst internet marketing giants who have created a virtual kingdom of passive profits.
But while they may be looking into ppc search engine internet marketing, many prospective Internet marketers are too intimidated to actually do anything to hone their skills and become a search engine optimization specialist. The primary reason for the hesitation? They don’t where to start or know how to produce a product with an unusual or unique slant.
Most newbie search engine marketers believe that if one person is already successfully selling an information product on affiliate marketing or ppc search engine internet marketing, then there’s no room at the top, so they drop their dreams and return to the shackles of a 9-5 hourly grind down in the entrenched corporate world.
Quite a few potential internet marketers dream if it is possible for an unknown to burst upon the scene and become a hit based on what they know that’s better or different from what “Big Guy internet marketing Guru” has to say? It is more possible than many people know.
But in order to succeed in ppc search engine internet marketing, the fresh new Internet marketer has to come onto the marketplace with insurmountable confidence so that his or her target audience will believe the message that’s being sold.
A guru isn’t someone who knows better how to do something. A guru, in the Internet marketing world, is someone who understands how things work to succeed and/or someone who has been earning a living steadily online for a long amount of time and therefore knows his or her “stuff.”
The fresh faced search engine optimization specialist may be new to selling a product, but that doesn’t mean he or she hasn’t worked online for months or years to learn the ropes of ppc search engine internet marketing. If you were able to work online and learn internet marketing well enough that it allowed you to succeed in a short amount of time, then that makes you a guru in your own right.
Many people are, in reality, turned off by the phrase “guru” and become bored of reading about someone’s expertise. Newness is a nice thing in the arena of Internet marketing, so before you throw in the towel and call it quits, make sure you at least give your dreams a chance at success and see if the public is willing to invest in your knowledge.
Recognize that passion and zeal boils over, even on a static web page. So if you believe in your product, then it doesn’t matter what niche you’re targeting for your Internet marketing efforts – your marketplace will embrace your positive attitude and carry the torch for you into the realm of profits and “guru status” yourself!
A seasoned digital marketing professional with over 20 years of expertise in digital marketing, search engine optimization, search engine marketing, brand development, conversion optimization, lead generation, web development and data analytics. He is a strategic digital marketing thought leader in a multitude of business verticals including automotive, education, financial services, legal marketing and professional services.