Entries by Professor SEO

Meta tag Tuning

Reworking the meta tags for promotepets.com http://htxt.it/vd0M Man there a lot of pages that need help here. Professor SEOA seasoned digital marketing professional with over 20 years of expertise in digital marketing, search engine optimization, search engine marketing, brand development, conversion optimization, lead generation, web development and data analytics. He is a strategic digital marketing […]

How to make your website meaningful to your visitors

Keeping your website fresh and relevant to your visitors means more business for you. Check out these simple guidelines to help you make your website copy better. 1. Entice visitors. With an enticing headline on every page, make sure that the information is useful for your visitors. Will your content add value or offer a […]

The Importance of Tracking Your Web Site Traffic

You have a web site. You have web site visitors. You even have web site sales. Everything seems to be working: why should you go through the effort to track and analyze your web site traffic? The importance of tracking your site traffic lies in the fact that proper web traffic analytics will help you […]

What is your website’s “Call to Action?

Maximizing the effectiveness of your website means that your website must draw visitors in and keep visitors on the website long enough to understand what you can offer. Your website must also ask your visitors to take specific action. If you feel that your current website is under-performing, take a closer look to see if […]

Universal Search and your website

With universal search, search engines are attempting to break down the walls that traditionally separated various vertical search properties and integrate the vast amounts of information available into one simple set of search results. Google made the move to “universal search” in an effort to improve user experience. This is an integration of vertical search […]

What does SEO really do for you?

SEO is the process of configuring a website so that it has a chance to show up in a search result for a particular keyword phrase. It is your way of telling search engines what you think your site is about. Each search engine has a slightly different formula for how they determine the results […]