Entries by Professor SEO

Social Media Networking For Online Marketing

October 31, 2012 in , /by

SOCIAL NETWORKING FOR INTERNET MARKETING Social media networking sites (such as Twitter, FaceBook, and Google+) allow Internet users to form communities online quickly and easily, from groups of friends to business networking. These groups of networked individuals, often in similar demographic groups, have become a virtual gold mine for Internet marketers, who can place their […]

SEO Tactics And Link Building Tips

October 30, 2012 in , /by

SEO TACTICS AND LINK-BUILDING TIPS Search engine optimization, or SEO, is the process by which webmasters and online business owners get their websites to rank highly in SERPs (search engine results pages) for keyword phrases that are both heavily searched for and related to their industry or niche. Two of the biggest types of SEO […]

Branding Strategies For Search Marketing

October 29, 2012 in , /by

BRANDING STRATEGIES FOR SEARCH MARKETING Here are some branding strategies for search marketing, simple but informational. In other words old school grassroots SEO to get your branding efforts started. Branding, or brand marketing, is a basic concept in marketing. Essentially, branding involves marketing materials and tactics that help to build and maintain an image with […]

Internet Marketing Basics

October 29, 2012 in , /by

ONLINE ADVERTISING BASICS – GRASSROOTS SEO 101 Here’s some old school information on internet marketing basics, or grassroots seo 101. Online advertising offers advertisers, both online and offline, an opportunity to reach very specific niche audiences and target markets that wasn’t previously possible outside of perhaps the niche and trade magazine market. The biggest difference […]

Long Tail Search And ROI

May 31, 2012 in , /by

Impact of Google Changes on Long Tail Search and Website R.O.I. Search results page have changed dramatically since 2007, and this past year 2011 saw many big changes continue. 2012 is off to a ridiculously fast start of algorithm changes and enhancements. If you struggle to keep on top of the many changes in play, […]

SERP Tracker SEO Tool

August 11, 2011 in , /by

SEO Tools For Everyday Use There are many SEO tools available and most do a good job deciphering web analytics data so that you help can make an informed business decision or plan your next SEO tactic. One of my current favorites is Raven Tools one today’s best SEO tools online. Raven Tools continues to […]